Following the acquisition of Hanskin in 2011, Celltrion Skincure launched a new cosmetics brand by leveraging Celltrion’s ability to produce ingredients used in cosmetics. Utilizing its unique and effective ingredients, it plans on expanding in the Korean market, along with the Chinese, Taiwanese, and European markets. Celltrion Skincure has been enhancing its brand image and expanding its product lineup since securing initial IMM investment.